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SparxWorks, the leading AR platform for advertisers and content publishers, announced two additions to its Board of Advisors. Liz Ross first learned about the advertising business as a pre-teen, and has been laser-focused on it as a career ever since. She understands all aspects of it, from utilizing data to maximizing the value of an ad agency. Her life’s passion has recently led her to the newly appointed position as Chief Marketing Officer of the hot billion dollar unicorn start-up Bright Health. Previously she was CEO of an ad agency, Periscope, which, not coincidentally, she sold in 201…

  As many of my readers already know, I have been making digital learning products and online courses fo…

We hear a lot about Extended Reality these days and, while neither AR or VR has reached maturity, AR is alrea…

Over the past two years, we have seen numerous examples of how AR is becoming a game-changer for many industr…

I just finished day one at Digital Hollywood. What an exciting day! I had the honor of kicking off the day mo…

This was a really fun panel to moderate. If you were not able to attend you can still view the session’…

If you are working in marketing, advertising, PR, or retail, now is the time to develop an AR strategy for yo…